Vintage Bernard Villemot “Bally” French Advertising Poster, Circa 1960s–70s, Linen Backed
$1,110.00
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An original vintage “Bally” advertising poster designed by celebrated French graphic artist Bernard Villemot (1911–1989), printed in France, circa 1960s–1970s.
This striking composition showcases Villemot’s unmistakable visual language — bold color blocking, sculptural silhouette, playful polka-dot detailing, and refined negative space. The dramatic juxtaposition of black and red fields creates a commanding modernist presence, while the elongated female figure captures the elegance and wit synonymous with mid-century European fashion illustration.
Created for the Swiss luxury fashion house Bally, this poster reflects the sophistication and graphic innovation of postwar French advertising design. The artist’s plate signature appears in the upper right, and “Imprimé en France” is printed along the lower margin, confirming French production.
Professionally linen backed for preservation and structural stability — a standard conservation method for collectible vintage posters — ensuring durability and ease of framing. The surface remains vibrant with strong color saturation and excellent visual impact.
Offered unframed, ready for gallery presentation.
A compelling addition to fashion-forward interiors, dressing rooms, modern living spaces, or curated collections of 20th-century graphic art.
